You would probably have experienced losing someone you love to someone else because you took too long to express how you really feel with the appropriate words and action. You end up losing the one you truly care about or end up in the dreaded 'friend zone'. Just like people are constantly losing out on a great fulfilling relationship with someone they want, brands and businesses are also losing out on converting prospects to paying clients or customers, because they are not initiating the right action.
Only people that have been living under the rock for more than a decade will not know what the internet is by now. But if you fall in this category, don't be shy, call me - 08061126646. Now that we have that out of the way, allow me to quickly list why everyone should consider using the internet for marketing, and why those not fully utilising digital channels should do a reappraisal.
The Nigerian Digital space has witnessed tremendous growth, people now turn to their digital devices for a lot of activities; information consumption, communication, socialisation, entertainment etc.
By embracing the internet, many operators of small and medium enterprise now market their products seamlessly to existing clients and attract new ones, reaping bountifully in the process.