What’s great about email marketing is that it’s one of the best types of marketing campaigns to carry out, the benefits are instant, and when implemented correctly the return on investment is substantial.

The Nigerian Digital space has witnessed tremendous growth, people now turn to their digital devices for a lot of activities; information consumption, communication, socialisation, entertainment etc.

It is a known fact that everything on earth is dependent on time. The failure and success of a relationship also depends on both parties understanding timing, because for everything there is a time and a season.

In real-life relationships,couples need to understand the best time to make certain moves on their partners.

Attraction is very important in real life relationships. You cannot leave to chance, what you intend to attract because there are lot of things out there waiting to be attracted. You need the right  strategy, pay the right prize and watch your targets fall into your arms. If you want someone successful,what steps are you taking to be successful?

I was scrolling down my Facebook feeds and I saw this update from one of my friends: “So much 'cock and bulls' (misleading information) on the web today. You need to be filled with God's Spirit to even surf the Web without being contaminated physically, spiritually, emotionally and even psychologically. So many lies, half truth, propaganda and even deliberate seeds of evil are being sold to the undiscerning populace as news. Only God can save us from the hands of the minds that conceive these ideas in our world today. Never take any information off the internet or media until you've scrutinized it well. This age that we live in is the age of the battle between the Naked Truth and Well Dressed Lies.

Over the years, website design and development in Nigeria has witnessed tremendous growth. People and corporate organisations have come to the realisation of the importance of having a website. Most people visit the website of a business/organisation before making further inquiry.

When client ask us for our Search Engine Optimisation (SEO) credentials, we point them to our company website ( www.gavaar.com). We have succeeded in bringing Gavaar to the first search result page on Google and other search engines in less than 18 months with basically just SEO practices. We are positioning the brand as the leading internet/digital marketing firm in Nigeria with search engine optimisation being a part of the mix.

We have a lot of people in this country that need to learn what surrounds the reality of internet marketing. There are other set of people that require a process of unlearning, because they are filled with wrong pre-conceived ideas. These people are mostly small and medium business operators trying to open up their business to the online market, however, we still marvel at the demonstration of incompetence or lack of a digital marketing strategy within some large organisations in the country. Don’t push me to mention a few Cool.

This is going to be a rather short post as it is not something that we should consider much of a controversy. There are billions of searches done on search engines per day, with Google holding more than 80% of these searches, of a certainty, people only search for what they are interested in.

We will analyse the strength of your brand on the internet on the basis of your Brand Equity. Your brand equity is the amount of trust your brand commands in the mind of prospects.

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