Google+ Leading Digital Marketing & Social Media Agency in Nigeria Sat, 21 Oct 2017 06:34:25 +0000 Joomla! - Open Source Content Management en-gb THE DIFFERENT TYPES OF FACBOOK ADS YOU CAN RUN IN NIGERIA Facebook Marketing in Nigeria

Facebook is the number one social media platform in the world, housing over 2 billion users, with the addition of the possibility of reaching over 700 million users on Instagram, just because Facebook owns Instagram.

Many businesses fail at Facebook advertising because their goals are not directly obtainable. We should always remember that people are on Facebook to connect with people and not to buy products or services.

Facebook Ads are extremely versatile and there are now 11 different variations you can use to solve a whole host of business problems from driving traffic to your website to reaching people in your local area.

Below is a list of the various Ads available on Facebook for businesses to choose from:


  1. Brand Awareness
  2. Reach
  3. Traffic
  4. Engagement
  5. App Installs
  6. Video Views
  7. Lead Generation
  8. Conversions
  9. Product Catalogue Sales
  10. Store Visits

 You can contact us if you have any marketing related questions or needs.


Michael Abisuga

Idea-to-Reality Strategist


Contact us today for your digital marketing project and other I.T consultancy services.

Call or WhatsApp this number to get more details: 08061126646

You can also send an Email to


Or click on the image below to fill out a form with your business details and someone will contact you.






]]> (Michael Abisuga) Digital Advertising Sun, 01 Oct 2017 14:17:05 +0000
You can now advertise on BBM in Nigeria You can now advertise on BBM in Nigeria

You too can easily get your Brand/Business on BBM and reap from the over 4 million, high value Blackberry Messengers (BBM) users in Nigeria.


Benefits of Advertising on BBM

  • BBM can be installed on all major mobile devices and it is widely used in Nigeria.
  • Sponsored content can be targeted based on age, gender and location and it is strategically displayed at the top level of feeds, to attract users.
  • Performance has been between 6-10% CTR on campaigns run so far – which is excellent value and way above industry standards.

Statistical Information on BBM usage in Nigeria

  • 80% use BBM for personal use while 20% use it for business
  • 55% are male, while 45% are female
  • 20% having shopped online before
  • 28% earning more than NGN 200,000/month

Cost of Advertising on BBM

  • The BBM ‘Premium’ Sponsored Posts & Invites, cost is $3.50 CPM (cost per thousand Targeted Ads).
  • Minimum booking/campaign amount is $1,500 which attracts about 280,000+ impressions. at average engagement rate of 5 – 10% CTR (Click-through rate) depending on how creative and enticing the banners used are.


]]> (Michael Abisuga) Digital Advertising Mon, 22 Feb 2016 18:40:58 +0000