In 2017, your target audience will become more choosy and highly impatient towards a sub-standard website. Your website is your most precious digital asset and should properly represent your business or brand.
Those running a business or organisation without a website are going to be the biggest losers in 2017.
Gavaar has been nominated in the Social Media Marketing Company of the year category of the Nigeria Technology Awards. Please click on this link: bit.ly/GavaarA, then click the technology business category tab and look for Social Media Marketing Company of the year and Click and Vote GAVAAR.
Thanks and God bless you all.
You can read part one of this post by clicking here. Let's get started with part two.
We have all heard about how digital marketing is the new buzz, the new cool marketing process used to engage millennials, we have heard how traditional marketing is in a permanent decline, and how engagement and conversational marketing is the new deal to get more customers and retain them. This is all true, but another more glaring truth is, most brands have not tapped into 10% of the real possibilities digital marketing puts on the table, while a lot of others are getting it totally wrong.
What’s great about email marketing is that it’s one of the best types of marketing campaigns to carry out, the benefits are instant, and when implemented correctly the return on investment is substantial.
You would probably have experienced losing someone you love to someone else because you took too long to express how you really feel with the appropriate words and action. You end up losing the one you truly care about or end up in the dreaded 'friend zone'. Just like people are constantly losing out on a great fulfilling relationship with someone they want, brands and businesses are also losing out on converting prospects to paying clients or customers, because they are not initiating the right action.
Only people that have been living under the rock for more than a decade will not know what the internet is by now. But if you fall in this category, don't be shy, call me - 08061126646. Now that we have that out of the way, allow me to quickly list why everyone should consider using the internet for marketing, and why those not fully utilising digital channels should do a reappraisal.